DMD Intelligence

Sarah B. Brown, Director of Marketing

Sarah B. Brown, Director of Marketing

As Director of Marketing at DMD, Sarah Brown manages the company’s brand, strategic marketing plans and campaigns, content marketing, and conferences. She has more than 10 years professional marketing experience across healthcare and information security industries.Sarah earned her Bachelor of Arts degree from DePaul University and her MS in Integrated Marketing Communications from Northwestern University.

Author's Posts

Passion Projects: How DMD’s Chief Human Resources Officer Serves Communities In Need

Sarah B. Brown, Director of Marketing

One of our core values at DMD is passion, as expressed in our fierce commitment to our clients, partners, co-workers, families, and the world around us. This value aligns closely with another: corporate stewardship within the community. We recognize the great needs in the community around us through our personal service and corporate contributions.

Allen Annett, our Chief Human Resources Officer, is the manifestation of both passion and corporate stewardship

I recently visited with Allen to better understand the depth of charitable work he’s been engaged in over many years. What I didn’t know at the start of our conversation was just how moved I would be listening to his stories.

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Topics: Data For Good, DMD Marketing

DMD Engineer Provides Global Solution for 1.6 Million Weekly Download Open Source Library

Sarah B. Brown, Director of Marketing

At DMD, problem-solving is at our core. Our suite of data products solves the marketing challenges our healthcare clients routinely encounter.

Like any progressive technology company, we run into our software engineering challenges which require creative solutions. Using resources like open source libraries allows us to leverage the collective knowledge and experience of both engineers and programmers who serve the broader community. It’s a valuable go-to; but unfortunately, those libraries occasionally have issues of their own.

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Topics: Physician Engagement, Healthcare Marketing

[Webinar] Decoding The Digital Physician: Separating Fact From Fiction

Sarah B. Brown, Director of Marketing

Capturing the attention of your physician audience is no easy feat, especially with digital communication increasing every day. It’s difficult to cut through this noise to deliver your message. The best way to reach your audience is to understand their needs – and tailor your outreach to those needs. Today, more than ever, physician-level data is critical to effectively reach and engage your targets.

In our next webinar on July 17, Edith Hodkinson, Chief of Digital Strategy, will unravel some notions about the “digital physician” to demonstrate why it’s so important for marketers to separate fact from fiction when strategizing ways to communicate with and engage healthcare professionals. In preparation for the webinar, I sat down with Edith to explore some of the topics she’ll be discussing.

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Topics: Audience Identity Management, Physician Engagement, AIM, Healthcare Marketing

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About the Blog

DMD President Roger Korman and his management team publish weekly articles on digital communication and technology in healthcare.

Articles are published that cover website visitor identity, the value of authenticated healthcare professional databases for use in multichannel marketing to physicians and healthcare professionals. DMD clients in pharma, hospital and health systems, agencies, and physician marketing companies rely on DMD's email and AIMSM technologies to improve communication with healthcare professionals across marketing channels.