Information Practices

Industry-Leading Data Management Practices

Safe, Legal Healthcare Identity Data

DMD, an IQVIA Business, is the ONLY provider of healthcare identity data that is first-party soured, opted-in and data-privacy compliant.

True IdentitySM Data Starts Here

DMD maintains the largest, fully authenticated HCP email database – over 5 million active and addressable email addresses covering 2 million HCPs and builds its True Identity data from primary professional sources and partners.

Our database is the ONLY one that comes directly from high quality medical publishers and related sources, and is certified and audited by BPA as 100% first-party sourced, opted-in, and deterministic.

In 2009, we established the proprietary Healthcare Communications NetworkSM, comprised of healthcare publishers, associations, medical education companies, and other clinical content providers to source, high quality and consent-based HCP email addresses.

American Medical Association (AMA) Database Partner

DMD has also been an AMA database partner providing services to the medical publishing industry for over 60 years. The AMA Physician Masterfile is recognized as the gold standard of data for more than 1.4 million doctors, medical students, and residents practicing in the United States, Puerto Rico, Virgin Islands, and certain Pacific Islands. The list includes graduates of foreign medical schools who are now credentialed to practice in the U.S.

Rigorous Verification, 24-Hour Refresh

Every email goes through a rigorous verification procedure, which begins by taking the HCP’s information and comparing it to the AMA Physician Masterfile. Data is refreshed every 24 hours, ensuring the most accurate, up-to-date HCP records.

True Identity(sm) Healthcare Marketing Solutions

Healthcare Marketing Solutions founded on True IdentitySM

Explore solutions designed specifically for the unique needs of healthcare marketers - and backed by the industry's best identity data.

Additional Resources

Healthcare Marketing Solution



Our experts continually share their expertise and thought leadership on all things digital healthcare marketing. Learn more.

Healthcare Email Solutions


Email Marketing Solutions

Successfully engage your healthcare professional audience with our robust suite of email solutions.