Microsoft Outlook has been causing email marketers to pull their hair out for decades. From deliverability to rendering, there are significant complexities in delivering email to recipients using the Outlook email reader.
In this month's report, we cover:
- The two main challenge areas with Outlook: deliverability and rendering
- What healthcare marketers should be doing about Outlook in their HCP email campaigns
- Possible changes ahead for Outlook with the expected release of Microsoft Office 2021