Smart companies are using the new law to reduce the amount of data they keep and improve their business processes.
Smart companies are using the new law to reduce the amount of data they keep and improve their business processes.
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DMD Connecting Healthcare

Healthcare Digital Intelligence

May 30, 2018

 

Industry News

The GDPR Can Slim Your Mailbox While Improving Mailing Lists And Business Processes

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By Jack Schofield,
ZDNet

Smart companies are using the new law to reduce the amount of data they keep and improve their business processes, according to an IBM survey... Read More

 

How Programmatic Platforms Absorb 20% Of Media Ad Spend

By Ross Benes,
eMarketer

Publishers and advertisers alike are reducing the number of programmatic platforms they use. In March, Warc estimated that the “tech tax” accounted for 55% of all programmatic spend worldwide... Read More

 

4 Marketing Strategies That Can Increase The Effectiveness Of Your Email Opt-In Forms

By Susan Gunelius,
Entrepreneur

One of the biggest mistakes you can make when building your email list is to assume people will find your opt-in form. Give them a variety of ways to engage and later on convert them from a lead to a customer... Read More

 

Why You Shouldn't Be Afraid Of Email Marketing

By Ben Angel,
Entrepreneur

Email marketing is a great means of communication and being fearful about losing subscribers shouldn't hold you back from using it, according to Ben Angel, Entrepreneur Network partner... Read More

DMD News

Why DMD Clients Don't Have To Worry About GDPR

GDPR is hardly the end of the world for healthcare marketers, particularly those who have invested in compliant data partners. We've been handling healthcare professional data responsibly for years.

 

Make Email An Integral Part Of Your Physician Outreach Plan

There’s no getting around the fact that email needs to be an integral part of physician outreach. Using the advantages a high-quality list affords, you can be smarter about the way you approach healthcare staffing campaigns—and considerably more successful.

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