Dear Doctor Letters

A Hybrid Email + Postal Program

Increase reach, streamline processes, and reduce cost

A hybrid Dear Doctor program ensures that all relevant doctors receive vital information.

When you need to move fast on a Dear Doctor letter, relying solely on postal mail presents challenges every time.

  • Whether you’re dealing with a label update, a recall, or any other FDA-mandated announcement, you need to reach all relevant physicians with accurate information.

  • You also need to verify that they received your message. But when you send Dear Doctor letters via traditional mail, it’s hard to know who actually opens and reads them.

  • Expanding or matching your target list is difficult, because address lists and locations change often.

  • Worse, direct mail is slow, expensive, and requires warehousing of returned mail.

Lets' Discuss A Hybrid Program For Your Brand

Hybrid Dear Doctor programs are efficient and scalable

Email addresses are authenticated against the AMA Physician Masterfile and updated daily for 95% deliverability.

Reach more HCPs

Use DMD's authenticated database to match and expand your target list.

Reach 90% of physicians with email addresses.

Achieve better engagement at a lower cost by sending Dear Doctor emails before using postal mail.

Verify physician response

Monitor email records to know exactly which physicians consume your emails.

Track and retain results from your Dear Doctor program in case you ever face an audit.

Send postal mail only when your Dear Doctor email isn’t opened.

Follow a simple program

Our hybrid Dear Doctor program reaches an expanded physician audience through email and tracks the results.

Deploy follow-up emails to build ongoing relationships with physicians and encourage referrals.

Avoid warehousing and reduce your carbon footprint.

DMD is healthcare's #1 physician email database:

  • Precision targeting of more than 90% of physicians with email addresses
  • Only email database available with 100% opted-in physicians authenticated by a third party, BPA Worldwide

Read a case study: A hybrid program lowers cost and carbon emissions

Download the Program Overview

Ready to Start?

Let's discuss your needs
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