An August 2016 survey found that about half of B2B marketers in North America used website analysis, keyword search, employee feedback and competitive analysis to learn about their target audiences...Read more
Your customer or your target audience is the group of people you want to get your product or service in front of as much as possible. So, keep in close contact with them for continued business success...Read more
Strategic planning in the digital age is not necessarily restricted to developing a digital strategy. Your customers’ digital behaviours can help to improve the effectiveness of your sales force...Read more
Beauty of healthcare content: it’s always life-changing, value-based content. It’s a clear roadmap to building out a content presence that your readers not only take seriously but also need in their lives...Read more
