DMD Intelligence

DMD Awarded Key Patent for AIM XR Technology

Posted by David Reim, Chief Privacy Officer on Aug 10, 2020

Support for Clients Starts with Our Team

Posted by Tighe Blazier, General Manager on Jul 15, 2020

Passion Projects: How DMD’s Chief Human Resources Officer Serves Communities In Need

Posted by Sarah B. Brown, Director of Marketing on Jun 18, 2020

Physician Email Holds Strong, Even In a Pandemic: A COVID Case Study

Posted by Jerrad Rickard, Director of Product Management: Email on Jun 04, 2020

Round-Up from RampUp: Key Data Insights from the 2020 Conference

Posted by Wei Han Frank Lin, Chief Technology Officer on May 13, 2020

DMD Engineer Provides Global Solution for 1.6 Million Weekly Download Open Source Library

Posted by Sarah B. Brown, Director of Marketing on Apr 29, 2020

DMD Pharma Innovators Series: Jane Portman, SVP, General Manager – Merkle Health

Posted by Edith Hodkinson, Chief of Digital Strategy on Apr 23, 2020

DMD and LiveRamp Pay It Forward: Supporting Telehealth During the Pandemic

Posted by Tighe Blazier, General Manager on Apr 10, 2020

[WEBINAR] One Digital Key To Rule Them All

Posted by David Reim, Chief Privacy Officer on Mar 20, 2020

[Webinar] CCPA in Action and What's on the Horizon

Posted by David Reim, Chief Privacy Officer on Jan 22, 2020

Data Privacy Update: How to License Email Addresses Under CCPA

Posted by David Reim, Chief Privacy Officer on Nov 22, 2019

How Well Do You Know Who’s On Your Target List?

Posted by Jerrad Rickard, Director of Product Management: Email on Nov 21, 2019

Should You Self-Deploy? Reasons Why Partnering With Email Experts Is A Better Option

Posted by Jerrad Rickard, Director of Product Management: Email on Nov 14, 2019

Email 101 Webinar Series: DMD’s Email Scientists Share How To Optimize Your Email Campaigns

Posted by Jerrad Rickard, Director of Product Management: Email on Oct 17, 2019

Identifying New Segments Based On Content Consumption And Demographic Data

Posted by Edith Hodkinson, Chief of Digital Strategy on Oct 10, 2019

Physician-Level Digital Data: What Are Physicians Reading About Most?

Posted by Jerrad Rickard, Director of Product Management: Email on Sep 26, 2019

DMD Innovator Series: Chris Paquette, Co-Founder & Chief Executive Officer Of DeepIntent

Posted by David Reim, Chief Privacy Officer on Sep 12, 2019

DPE 2019: Decoding The Digital Physician

Posted by Edith Hodkinson, Chief of Digital Strategy on Sep 05, 2019

SHSMD 2019: DMD Presents on John Hopkins Success

Posted by Jerrad Rickard, Director of Product Management: Email on Aug 08, 2019

6 Questions to Ask When Buying a Physician Email List

Posted by Jerrad Rickard, Director of Product Management: Email on Jul 25, 2019

Physician-Level Data: Providing Unique Insights Into Physician Online Behavior

Posted by Edith Hodkinson, Chief of Digital Strategy on Jul 18, 2019

DMD Innovator Series: Jon Bigelow, Coalition For Healthcare Communication (CHC)

Posted by David Reim, Chief Privacy Officer on Jun 27, 2019

Do Privacy Rights Matter To You?

Posted by Roger Korman, President on Jun 20, 2019

[Webinar] Obstacles and Innovations: What's Changed for Email Marketing in 2019

Posted by Jerrad Rickard, Director of Product Management: Email on Jun 06, 2019

AIM: The Only Way To Truly Understand HCP Digital Behavior

Posted by Roger Korman, President on May 30, 2019

[Webinar] Decoding The Digital Physician: Separating Fact From Fiction

Posted by Sarah B. Brown, Director of Marketing on May 09, 2019

Gmail: Strategies To Get Past Inbox Filtering

Posted by Jerrad Rickard, Director of Product Management: Email on Apr 25, 2019

[Webinar] Data Privacy Legislation Picking Up Speed: State And Federal Update

Posted by David Reim, Chief Privacy Officer on Apr 04, 2019

DMD Earns BPA Worldwide Certification For The Third Straight Year

Posted by Jerrad Rickard, Director of Product Management: Email on Mar 28, 2019

Physician Loyalty Lies In The Data

Posted by Andrew Munro, Senior Vice President, Healthcare on Mar 14, 2019

Why Testing Is Essential For Ongoing Success In Email Marketing

Posted by Jerrad Rickard, Director of Product Management: Email on Feb 28, 2019

[Video] How To Avoid Spam Traps And Improve Email Deliverability

Posted by Jerrad Rickard, Director of Product Management: Email on Feb 26, 2019

Why Email Is The Nucleus Of Healthcare Marketing

Posted by Andrew Munro, Senior Vice President, Healthcare on Feb 21, 2019

[Video] DMD Minute: Email Deployment

Posted by Jerrad Rickard, Director of Product Management: Email on Feb 19, 2019

Getting To The Heart Of The Matter: Why Email Is Essential For Hospital Growth

Posted by Andrew Munro, Senior Vice President, Healthcare on Feb 14, 2019

Deployment Mistakes You Could Be Making And How To Fix Them

Posted by Jerrad Rickard, Director of Product Management: Email on Feb 12, 2019

[Video] Understanding Read Rate

Posted by Jerrad Rickard, Director of Product Management: Email on Feb 07, 2019

How To Provide An Optimal CX For Physicians (And Patients)

Posted by Andrew Munro, Senior Vice President, Healthcare on Feb 05, 2019

More Vs. Good: 6 Questions To Ask Your Email List Provider

Posted by Jerrad Rickard, Director of Product Management: Email on Jan 31, 2019

[Video] Driving Engagement With Physician Email

Posted by Jerrad Rickard, Director of Product Management: Email on Jan 29, 2019

Putting Actionable Insights Into Motion For Improved Physician Recruiting

Posted by Lisa Killion on Jan 24, 2019

Optimizing Email Deployments For The Highest Read Rate

Posted by Jerrad Rickard, Director of Product Management: Email on Jan 22, 2019

[Video] Email Authentication

Posted by Jerrad Rickard, Director of Product Management: Email on Jan 17, 2019

Clearing The Confusion Of HIPAA Compliance

Posted by David Reim, Chief Privacy Officer on Jan 10, 2019

[Video] Email Testing For Better Results

Posted by Jerrad Rickard, Director of Product Management: Email on Jan 03, 2019

Wishing All Healthcare Marketers Great Success In 2019

Posted by Roger Korman, President on Jan 01, 2019

Aligning Hospital Marketers And Healthcare Staffers: A Message From Santa And His Elves

Posted by Lisa Killion on Dec 27, 2018

Key Takeaways From A Year Of Hospital Conferences

Posted by Andrew Munro, Senior Vice President, Healthcare on Dec 20, 2018

Top 3 Hospital Marketing Must-Dos: Your 2019 Checklist

Posted by Andrew Munro, Senior Vice President, Healthcare on Dec 18, 2018

Using Identity Data To Drive Your Healthcare Staffing Efforts

Posted by Lisa Killion on Dec 13, 2018

Top 10 Blogs For Healthcare Marketers In 2018

Posted by Andrew Munro, Senior Vice President, Healthcare on Dec 11, 2018

[Video] Email Campaign Results

Posted by Jerrad Rickard, Director of Product Management: Email on Dec 06, 2018

Why Email Should Be A Cornerstone Of Your Physician Communication Strategy

Posted by Roger Korman, President on Dec 04, 2018

Email Gone Wrong: How A Bad List Can Destroy Your Campaigns

Posted by Jerrad Rickard, Director of Product Management: Email on Nov 29, 2018

[Video] Email Opt-In

Posted by Jerrad Rickard, Director of Product Management: Email on Nov 27, 2018

Why Precision Targeting Matters In Physician And Consumer Email Marketing

Posted by Jerrad Rickard, Director of Product Management: Email on Nov 23, 2018

Why Irrelevant Email Marketing Alienates Your Physician Base

Posted by Jerrad Rickard, Director of Product Management: Email on Nov 20, 2018

To Send Or Not: Email Open Rate Trends During The Holidays

Posted by Jerrad Rickard, Director of Product Management: Email on Nov 15, 2018

Use Physician Email To Feed Your Health System

Posted by Jerrad Rickard, Director of Product Management: Email on Nov 13, 2018

Why You Should Care About CCPA Right Now

Posted by David Reim, Chief Privacy Officer on Nov 08, 2018

[Video] Determining The Right Length And Schedule For Emails

Posted by Jerrad Rickard, Director of Product Management: Email on Nov 06, 2018

HCIC 2018: Things To Do In Scottsdale, AZ

Posted by Roger Korman, President on Nov 01, 2018

No Tricks, Just Treats: Deploying Valuable Email Content To Physician Candidates

Posted by Roger Korman, President on Oct 30, 2018

[Video] Optimizing CTAs For Better Engagement

Posted by Jerrad Rickard, Director of Product Management: Email on Oct 25, 2018

Is A Federal Data Privacy Law Coming?

Posted by David Reim, Chief Privacy Officer on Oct 23, 2018

[Video] Email Testing Basics: Getting Started

Posted by Jerrad Rickard, Director of Product Management: Email on Oct 18, 2018

5 Reasons Why Email Is The Best Way To Reach Your Docs

Posted by Roger Korman, President on Oct 16, 2018

Digital Pharma East 2018: 5 Sessions You Shouldn’t Miss

Posted by David Reim, Chief Privacy Officer on Oct 11, 2018

Will Your Email Campaign Sink Or Swim?

Posted by Jerrad Rickard, Director of Product Management: Email on Oct 09, 2018

SHSMD 2018: Drive Home The Benefits Of Physician Email

Posted by Roger Korman, President on Oct 04, 2018

[Video] Responsible Email Targeting

Posted by Jerrad Rickard, Director of Product Management: Email on Oct 02, 2018

Traditional Recruitment Efforts Can't Hold A Candle To Targeted Email

Posted by Roger Korman, President on Sep 27, 2018

Aggregate Data Is Not Enough: The Case For Individual-Level Physician Data

Posted by Roger Korman, President on Sep 25, 2018

[Video] AIM: Identifying Your Website Traffic

Posted by Roger Korman, President on Sep 20, 2018

3 Key Email List Components For Ensuring Optimal List Engagement

Posted by Jerrad Rickard, Director of Product Management: Email on Sep 18, 2018

Why Physicians Shouldn’t Receive Your Patient Newsletters

Posted by Roger Korman, President on Sep 13, 2018

If Only Physician Recruitment Was Like The NFL

Posted by Roger Korman, President on Sep 11, 2018

Buyer Beware: Why You Should Take A Closer Look At Your Physician Email List

Posted by Jerrad Rickard, Director of Product Management: Email on Sep 06, 2018

Beyond The Basics: How Audience Identity Data Enhances Email Marketing

Posted by Roger Korman, President on Sep 04, 2018

DMD Innovators Series: Allison Hartsoe, Ambition Data

Posted by David Reim, Chief Privacy Officer on Aug 30, 2018

How To Identify Unknown Candidates

Posted by Roger Korman, President on Aug 28, 2018

[Video] Improve Open Rates With Responsible Email

Posted by Jerrad Rickard, Director of Product Management: Email on Aug 23, 2018

6 Tips To Capture Physician Engagement In 6 Seconds Or Less

Posted by Jerrad Rickard, Director of Product Management: Email on Aug 21, 2018

The California Consumer Privacy Act Of 2018: American Version Of GDPR

Posted by Roger Korman, President on Aug 16, 2018

[Video] Optimizing Subject Lines And Preheaders

Posted by Jerrad Rickard, Director of Product Management: Email on Aug 14, 2018

Do Your CTAs Check All These Boxes?

Posted by Jerrad Rickard, Director of Product Management: Email on Aug 09, 2018

Did You Know? Fast Facts About Pharma Email Metrics

Posted by Jerrad Rickard, Director of Product Management: Email on Aug 07, 2018

AIM Topic: Expand Insights Beyond Your Target Physician List

Posted by Roger Korman, President on Aug 02, 2018

[Video] How To Reach Physicians Through Email

Posted by Jerrad Rickard, Director of Product Management: Email on Jul 31, 2018

DMD Pharma Innovators Series: Serge Loncar, CareSpeak

Posted by David Reim, Chief Privacy Officer on Jul 26, 2018

[Video] How To Know If Your Physician Email List Is Authenticated

Posted by Jerrad Rickard, Director of Product Management: Email on Jul 24, 2018

AIM Joins DMD’s Email In BPA Worldwide Certification

Posted by Roger Korman, President on Jul 19, 2018

6 Steps To Improve Your Physician Email KPIs

Posted by Jerrad Rickard, Director of Product Management: Email on Jul 17, 2018

AIM Technology Earns BPA Worldwide Certification

Posted by Roger Korman, President on Jul 12, 2018

Digital vs. Direct Mail: Why Digital Is The Clear Winner

Posted by Roger Korman, President on Jul 10, 2018

The AdTech-MarTech Convergence: Making An Argument For Email’s Value

Posted by David Reim, Chief Privacy Officer on Jul 05, 2018

How Your Emails Can Strengthen (Or Weaken) Physician Engagement

Posted by Jerrad Rickard, Director of Product Management: Email on Jul 03, 2018

Increase Physician Engagement With Audience Identity Data

Posted by Roger Korman, President on Jun 28, 2018

Healthcare Staffers: Optimize Outreach By Identifying Physician Hand-Raisers

Posted by Roger Korman, President on Jun 28, 2018

Don’t Get Hooked By A Bad Email List

Posted by Jerrad Rickard, Director of Product Management: Email on Jun 26, 2018

3 Physician List Standards That Improve Healthcare Staffing Efforts

Posted by Roger Korman, President on Jun 26, 2018

5 Ways To Build Authentic Relationships With Physicians

Posted by Roger Korman, President on Jun 21, 2018

Don't Stop Communicating Once U.S. News Rating Season Is Over

Posted by Roger Korman, President on Jun 21, 2018

Opens vs. Clicks: Recognizing The Metrics That Matter Most

Posted by Jerrad Rickard, Director of Product Management: Email on Jun 19, 2018

Who’s Kicking The Tires And Researching Your Health System?

Posted by Roger Korman, President on Jun 19, 2018

How Data Can Help You Map Your Next Physician Email Campaign

Posted by Jerrad Rickard, Director of Product Management: Email on Jun 14, 2018

When Your Physician Email List Gives You Lemons, It’s Hard To Make Lemonade

Posted by Jerrad Rickard, Director of Product Management: Email on Jun 14, 2018

At DPW: What Website Visitor Identification Data Reveals In The Oncology Space

Posted by Roger Korman, President on Jun 12, 2018

GDPR: Why DMD Is The Calm In The Storm

Posted by David Reim, Chief Privacy Officer on Jun 12, 2018

Product Launch Or New Indication: Email Offers Flexibility And Reach

Posted by David Reim, Chief Privacy Officer on Jun 07, 2018

Limit Patient Referrals Going Out Of System Through Personalized Messaging

Posted by Roger Korman, President on Jun 07, 2018

Data And Digital Disruption At DPW: 4 Key Sessions

Posted by Roger Korman, President on Jun 05, 2018

Physician Candidates Are Knocking At Your Door. Are You Answering?

Posted by Roger Korman, President on Jun 05, 2018

How To Dial Up Your Physician Email Strategy

Posted by Jerrad Rickard, Director of Product Management: Email on May 31, 2018

Consumer Email: Supporting The Patient Side Of Hospital Growth

Posted by Roger Korman, President on May 31, 2018

Know What Physicians Want: 3 Strategies To Craft Powerful Emails

Posted by Jerrad Rickard, Director of Product Management: Email on May 29, 2018

Personalized Email: The Hospital-Physician Relationship Fix

Posted by Roger Korman, President on May 29, 2018

[Infographic] Email Marketing: Will You Clinch The Victory?

Posted by Jerrad Rickard, Director of Product Management: Email on May 24, 2018

Make Email An Integral Part Of Your Physician Outreach Plan

Posted by Roger Korman, President on May 24, 2018

Don’t Gamble With Your Email List

Posted by Jerrad Rickard, Director of Product Management: Email on May 22, 2018

Why Targeted Email Works Best To Announce Internal Health System Improvements

Posted by Roger Korman, President on May 22, 2018

Why DMD Clients Don't Have To Worry About GDPR

Posted by Roger Korman, President on May 17, 2018

Healthcare Staffing: No Time For Trial And Error

Posted by Roger Korman, President on May 17, 2018

5 Email Mistakes That Can Leave A Bad Taste

Posted by Jerrad Rickard, Director of Product Management: Email on May 15, 2018

Referral Leakage Is A Revenue Vampire. Email Stops The Bleed

Posted by Roger Korman, President on May 15, 2018

Compelling Content Is Key To Conditioning Your HCPs To Open Your Email

Posted by Jerrad Rickard, Director of Product Management: Email on May 10, 2018

How Email Can Help Stop A Health System’s Internal Runaway Train

Posted by Roger Korman, President on May 10, 2018

Audience Identity Management: Solving The Physician Anonymity Problem

Posted by Roger Korman, President on May 08, 2018

Market Development And Clinical Trials: Tell Your Product Story Early

Posted by David Reim, Chief Privacy Officer on May 08, 2018

Don’t Get Hooked By A “Knock-Off” Email List

Posted by Jacki Sibert, Product Manager, Data on May 03, 2018

Are Your Emails Getting Buried? List Quality Is An Inbox Game Changer

Posted by Jerrad Rickard, Director of Product Management: Email on May 03, 2018

Spam 101: Know The Tricks So You Avoid The Traps

Posted by Jerrad Rickard, Director of Product Management: Email on May 01, 2018

What Email Pharma Marketers Can Learn From Disney

Posted by Jerrad Rickard, Director of Product Management: Email on May 01, 2018

Masters Of The Pharma Universe: 4 Databases Every Digital Marketer Must Know

Posted by Roger Korman, President on Apr 26, 2018

A Band-Aid Approach Won’t Fix Referral Leakage - Targeted Email Can

Posted by Roger Korman, President on Apr 26, 2018

First Impressions Matter: Make Your Physician Emails Count

Posted by Jerrad Rickard, Director of Product Management: Email on Apr 24, 2018

Million-Dollar Price Tag: The Real Cost Of Physician Dissatisfaction

Posted by Roger Korman, President on Apr 24, 2018

Flex Your Email Muscle: Condition ISPs To Recognize Your Email Domain As Reliable

Posted by Jerrad Rickard, Director of Product Management: Email on Apr 19, 2018

ASPR 2018 Revolutionize Your Recruitment Strategies

Posted by Roger Korman, President on Apr 19, 2018

Healthcare Recruiters: Do You Know Which Physicians Are Reading Your Job Posts?

Posted by Roger Korman, President on Apr 17, 2018

Everything You Need To Know To Optimize Your Next Pharma Email Deployment

Posted by Jerrad Rickard, Director of Product Management: Email on Apr 17, 2018

Office Or Personal: What’s The Best Email For Physician Outreach?

Posted by David Reim, Chief Privacy Officer on Apr 12, 2018

ASPR 2018 Is “Transforming Healthcare”: 3 Not-To-Miss Sessions

Posted by Roger Korman, President on Apr 12, 2018

Learn Where HCPs Get Information Online At eyeforpharma 2018

Posted by David Reim, Chief Privacy Officer on Apr 10, 2018

Email With Purpose: Valuable Content Builds Relationships With Physician Candidates

Posted by Tighe Blazier, General Manager on Apr 10, 2018

Deliver The Content Physicians Need To Make Better Decisions Faster

Posted by David Reim, Chief Privacy Officer on Apr 05, 2018

Don’t Skimp On Sourcing: Ensure You’re Reaching Intended Physician Candidates

Posted by Tighe Blazier, General Manager on Apr 05, 2018

Headed To eyeforpharma 2018? Don’t Miss These 4 Sessions

Posted by David Reim, Chief Privacy Officer on Apr 03, 2018

Want To Pack Your Next CME Event? Conquer These 3 Email Missteps

Posted by Tighe Blazier, General Manager on Apr 03, 2018

Eyeforpharma 2018: Fun In Philly

Posted by David Reim, Chief Privacy Officer on Mar 29, 2018

Why Email Is The Best Digital Channel For Growing Your Health System

Posted by Roger Korman, President on Mar 29, 2018

6 Opportunities To Improve Physician Relationships Via Email

Posted by Jerrad Rickard, Director of Product Management: Email on Mar 27, 2018

Let’s Get Visual: 6 Steps To Reach The Right Pharma Audience

Posted by Jerrad Rickard, Director of Product Management: Email on Mar 27, 2018

When A Physician Email List Sells For Beans, That’s What It’s Worth

Posted by Jerrad Rickard, Director of Product Management: Email on Mar 22, 2018

What Makes Your Hospital The Best? Use Email To Inform Potential Referrers

Posted by Roger Korman, President on Mar 22, 2018

For Better Digital Ad ROI In Pharma, Require Accountable Media

Posted by Wei Han Frank Lin, Chief Technology Officer on Mar 20, 2018

Physician Email Lists: Why Use One-Dimensional Data When 3D Exists?

Posted by Jerrad Rickard, Director of Product Management: Email on Mar 20, 2018

Get With The Picture: Email Marketing Thrives On Better Data

Posted by Jerrad Rickard, Director of Product Management: Email on Mar 15, 2018

Straight From The Horse’s Mouth: The Certainty Of First-Party Email Sourcing

Posted by Jerrad Rickard, Director of Product Management: Email on Mar 15, 2018

All Your Pharma Ad Analytics Are Wrong (Thanks, Bots)

Posted by Wei Han Frank Lin, Chief Technology Officer on Mar 13, 2018

Make Decisions With Precision: Use Actionable Intelligence To Advance Hospital Growth

Posted by Roger Korman, President on Mar 13, 2018

How Google’s AMP For Email Will Impact Future Pharma Marketing

Posted by Jerrad Rickard, Director of Product Management: Email on Mar 08, 2018

What Drives Physician Loyalty? Email Conversations, Not Campaigns

Posted by Roger Korman, President on Mar 08, 2018

Got Data? Use It To Build Better Physician Relationships

Posted by David Reim, Chief Privacy Officer on Mar 06, 2018

Be The Voice Of Reason: Successful Multichannel Marketing Traits, Part 2

Posted by Tighe Blazier, General Manager on Mar 06, 2018

FiercePharmaMarketing Forum: 5 Must-See Sessions

Posted by David Reim, Chief Privacy Officer on Mar 01, 2018

All Hands On Deck: Address Internal Mishaps With Targeted Email

Posted by Roger Korman, President on Mar 01, 2018

Channel Optimization In Pharma: Looking Beyond Your Brand Websites

Posted by Roger Korman, President on Feb 27, 2018

Don’t Alienate Your Docs: Use A Personalized Approach To Stand Out

Posted by Jerrad Rickard, Director of Product Management: Email on Feb 27, 2018

DMD Pharma Innovators Series: Devesh Verma, Axtria

Posted by Roger Korman, President on Feb 22, 2018

Wax Online, Wax Offline: Successful Multichannel Marketing Traits, Part 1

Posted by Tighe Blazier, General Manager on Feb 22, 2018

Agility Training For Pharma Marketers

Posted by Roger Korman, President on Feb 20, 2018

Patient Care vs. Five-Star Ratings: Untangle A Sticky Web

Posted by Roger Korman, President on Feb 20, 2018

Top 2 Ways To Protect Your Pharma Advertising Investment

Posted by Wei Han Frank Lin, Chief Technology Officer on Feb 15, 2018

Personalized Email: Will The Real Dr. Jones Please Stand Up?

Posted by Jerrad Rickard, Director of Product Management: Email on Feb 15, 2018

Finding Dr. Right: Beyond Email List Matching

Posted by Jerrad Rickard, Director of Product Management: Email on Feb 13, 2018

Are You Playing Inbox Roulette In A Mobile-First World?

Posted by Tighe Blazier, General Manager on Feb 13, 2018

Create A Seamless Multichannel Experience For Target HCPs

Posted by Roger Korman, President on Feb 08, 2018

Do Physicians Know Your Hospital's True Worth? Tell Them With Email

Posted by Roger Korman, President on Feb 08, 2018

Email Render Testing: Don’t Deploy Without It

Posted by Jerrad Rickard, Director of Product Management: Email on Feb 06, 2018

The Internet Of Me: Use Physician Data To Better Personalize Email Communications

Posted by Roger Korman, President on Feb 06, 2018

3 Automated Threats To Pharma Websites (And How To Beat Them)

Posted by Wei Han Frank Lin, Chief Technology Officer on Feb 01, 2018

Are You Talking To Your Docs? Why Follow Up Is Crucial In Physician Recruitment

Posted by Tighe Blazier, General Manager on Feb 01, 2018

Email + Web + Events: How Digital Strategies Can Enhance The Customer Experience

Posted by Roger Korman, President on Jan 30, 2018

What Hospital Marketers Can Learn From Elite Athletes

Posted by Roger Korman, President on Jan 30, 2018

Personalize Emails For More Productive Conversations With Physicians

Posted by Jerrad Rickard, Director of Product Management: Email on Jan 25, 2018

Confessions Of A White Hat Hacker: Generating Bot Traffic On Medical Websites

Posted by Wei Han Frank Lin, Chief Technology Officer on Jan 25, 2018

Beat HCP Boredom: How To Make In-Person Meetings More Meaningful

Posted by Roger Korman, President on Jan 23, 2018

Embrace Multichannel Marketing For Physician Recruitment Success

Posted by Tighe Blazier, General Manager on Jan 23, 2018

DMD Pharma Innovators Series: Richard Murphy, BPA Worldwide

Posted by David Reim, Chief Privacy Officer on Jan 18, 2018

Alliance 2018: Learn, Then Play

Posted by Roger Korman, President on Jan 18, 2018

Blacklisting vs. Whitelisting In Pharma Marketing

Posted by Wei Han Frank Lin, Chief Technology Officer on Jan 16, 2018

No More “Dear Sir”- 4 Key Components To Personalize In Physician Emails

Posted by Jerrad Rickard, Director of Product Management: Email on Jan 16, 2018

Deliver An Effective Customer Experience: Send HCPs Only Relevant, Timely Emails

Posted by Jerrad Rickard, Director of Product Management: Email on Jan 11, 2018

How Targeted Email Campaigns Can Thwart Referral Leakage

Posted by Roger Korman, President on Jan 11, 2018

Good vs. Bad Bots: Who’s Really Visiting Medical Websites?

Posted by Wei Han Frank Lin, Chief Technology Officer on Jan 09, 2018

5 Reasons Email Works Best To Engage Physicians And Improve Retention

Posted by Jerrad Rickard, Director of Product Management: Email on Jan 09, 2018

Optimize The Online Customer Experience: Meet HCPs Where They Are

Posted by Roger Korman, President on Jan 04, 2018

Strategizing Email For 2018: Don’t Forget The Basics

Posted by Jerrad Rickard, Director of Product Management: Email on Jan 04, 2018

ICYMI: Understand Physician Behavior On Your Medical Website And 300 Others

Posted by Roger Korman, President on Jan 02, 2018

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About the Blog

DMD President Roger Korman and his management team publish weekly articles on digital communication and technology in healthcare.

Articles are published that cover website visitor identity, the value of authenticated healthcare professional databases for use in multichannel marketing to physicians and healthcare professionals. DMD clients in pharma, hospital and health systems, agencies, and physician marketing companies rely on DMD's email and AIMSM technologies to improve communication with healthcare professionals across marketing channels.