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Doubt, Fear And A Shrinking World Wide Web |
By Asaf Greiner, EContentMag
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Ad fraud touches everyone in the ad ecosystem, by lowering the number of ad opportunities and slowly eroding the size and diversity of the mobile web. A concerted effort is the only way to battle against ad fraud...
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Evolving Pharmaceutical Marketing Strategies
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By Mithun Oza, MarketNewsAccess
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While the pharmaceutical industry adopts new technologies to provide medical advancements, it has been much slower to adopt technology within its marketing efforts, mostly relying on traditional channels...
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Big Data: A Powerful Pharma Marketing Tool
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By Editor, DigitalPharma
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Big data techniques that track the behaviors of thousands of list members and apply filters that place each member into an appropriate list segment, substantially increase your email marketing profits...
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