Graduating from medical school in 2013, Paul Kudlow faced two frustrating challenges that he realized cause many doctors to feel immense pressure: (1) keeping up with the over 8,000 new articles published every 24 hours, and (2) ensuring that your published research gets read by your target audience. Aiming to help rectify this problem, Paul co-founded TrendMD with Alan Rutledge and Dr. Gunther Eysenbach. In addition to his work at TrendMD, Paul is completing a PhD in the area of bibliometrics and content discovery from the Institute of Medical Sciences at the University of Toronto, and is currently on leave of absence from his medical residency.
As part of DMD's Pharma Innovators Series, David Reim sat down with Paul Kudlow, MD, CEO and co-founder of TrendMD, to discuss how scholarly publishers are using data from digital channels to help physicians discover new and relevant research. Read more about how content companies are using technology to reshape business as usual.