When marketers started checking things online, criminals got more creative to continue to avoid detection. Trouble viewing? View as web page.
Healthcare Digital Intelligence
Get more out of your 2018 marketing February 21, 2018
Bad Guys Will Sell You ANY...THING...
By Dr. Augustine Fou, LinkedIn
Despite all the fraud detection technologies out there, the bad guys have better tech. When marketers started checking things online, criminals got more creative to continue to avoid detection... Read more
How Marketers Can Guarantee Transparency In Media Buys
By Seb Joseph, Digiday
According to Richard Bradford, group strategy director at the WPP-owned Wavemaker, brands still spend too much money chasing reach rather than evaluating the effectiveness of campaigns... Read more
 
Bringing The Power Of AMP To Gmail
By Aakash Sahney, Google
Many people rely on email for information about anything. AMP for Email will be a powerful way for developers to create more engaging, interactive, and actionable email experiences... Read more
Commentary: Is Empathy In Your Marketing Mix?
By Orr Orenstein, MediaPost
No amount of innovation can offer a sustainable advantage if a marketer’s efforts are not centered on the consumer’s needs. Shake things up this year, prioritize empathy into your marketing mix... Read more
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